Digital business and E-commerce management : strategy, implementation and practice
Digital Business and E-commerce Management: Strategy, Implementation and Practice" is a comprehensive textbook that provides a detailed overview of the strategies, techniques, and tools needed to successfully manage digital business and e-commerce operations.
Written by leading experts in the field, the book covers a wide range of topics including digital marketing, e-commerce platforms, mobile commerce, social media, and digital supply chain management.
It also includes case studies and real-world examples to illustrate key concepts and provide practical insights. This book is a valuable resource for students, practitioners, and business leaders looking to stay ahead of the curve in the rapidly-evolving digital business landscape.
Also, The Digital Business and E-commerce Management includes some features like:
- Comprehensive coverage of digital business and e-commerce management strategies and practices
- In-depth analysis of the latest trends and developments in the digital business and e-commerce industry
- Practical examples and case studies to illustrate key concepts and strategies
- Step-by-step guidance on implementing digital business and e-commerce initiatives
- Detailed examination of the challenges and opportunities of digital business and e-commerce management
- Insights into the future of digital business and e-commerce management and emerging technologies.
And It is suitable for students studying business, management, marketing, and e-commerce, as well as managers and professionals in the field of digital business and e-commerce.
And Here is Some of the benefits of reading this book include:
- Gain a deeper understanding of the digital business and e-commerce landscape and how to navigate it successfully
- Learn practical strategies and techniques for managing a digital business and implementing e-commerce solutions
- Get a better sense of how digital technologies are impacting business and how to leverage them to gain a competitive advantage
- Develop the skills and knowledge needed to stay ahead of the curve in the ever-evolving digital business landscape.
"Digital Business and E-commerce Management" is a comprehensive guide for businesses looking to develop and implement successful strategies in the digital space.